Your Dry Eye January Guide - Flipbook - Page 4
How to Get Involved: Step by Step
Getting involved in Dreye January ® is simple – every step
raises awareness, supports patients, and puts your practice
at the heart of the campaign.
STEP
1
Explore Your Toolkit
Get instant access to ready-made posters, ßyers, blogs, social posts,
badges and more. Pick what suits your practice – with printed copies
arriving before January.
STEP
2
Plan Your Activity
Use this guide for ideas, from quick boosts to bigger events, tailored to
your team and patients.
STEP
3
Spread the Word
Bring the campaign to life. Wear badges, display posters, hand out
materials, and share posts online. Every interaction sparks valuable
conversations.
STEP
4
Take Part in Webinars & Events
Join our free patient Webinars and practitioner CPD sessions. They’ll
educate your team, keep you motivated, and give you fresh content to
share with your patients.
STEP
Celebrate & Share
5
Capture the excitement – take photos, share stories, and show the impact
in your practice. Please post on your channels, use hashtag #dryeyejanuary
and tag us so we can share with others.
