Your Dry Eye January Guide - Flipbook - Page 3
Your Campaign Toolbox
DL Leaßets – Hand out in practice or with prescriptions.
They are clear, simple, and designed to drive appointment
bookings.
Questionnaires – Hand out to patients to spark
conversations, gauge symptoms, and uncover lifestyle
factors.
Dry Eye Fundamentals Brochure – A high-quality waiting
room booklet that helps patients recognise symptoms and
ask better questions.
Posters – Eye-catching displays for windows, waiting areas,
or consulting rooms to spark conversations.
Badges – Can be worn by your team throughout January,
turning everyday interactions into dry eye discussions.
Patient Letters & Emails – Ready-to-send letters, reminders
and emails that drive bookings straight from your database.
Social Media and Web Banners – Quick, engaging posts to
raise awareness, open conversations, and drive bookings.
Ready-to-Go Blogs – Pre-written articles you can drop
straight into your website or newsletter – boosting visibility
and educating patients.